Kind of cool. You download the application for tagging to your phone. Take a picture and then something happens! Based on what kind of tag it is. It could take you to an informative website, give you the contact information for storing on your phone. It can be used on business cards, in papers, on computers on signs in marketing etc. Just wish that it worked with my Android... stupid microsoft.
Take a picture of this tag with the Microsoft Tag Application and then you can get my contact information.
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